UX/UI + Graphic Designer
Argentine designer blending research, motion, and visual systems to craft empathetic product experiences. Currently shaping multi-channel journeys for mobility and finance brands, with a deep curiosity for music, film, astronomy, and AI.
Current
Senior UX/UI Designer
VML · LATAM Mobility Programs
10+ years
Designing across brand, product, and motion
Research-led
Interviews, usability tests, iterative loops
AI-curious
Exploring tools to speed insight + craft
A snapshot of projects where strategy, storytelling, and interface craft meet. Case studies are summarized to respect client confidentiality.
Mobility Experience
Designed an omnichannel flow that connects dealership visits, in-car services, and mobile touchpoints for a major LATAM automotive brand.
Financial Storytelling
Crafted motion-forward visuals and UI components for a financial product launch, aligning brand clarity with conversion.
Inclusive Design
Developed accessible digital materials and campaigns supporting national inclusion initiatives with interdisciplinary teams.
A loop that mixes curiosity, structure, and experimentation—built to keep teams aligned while creating space for bold ideas.
1
Interviews, audits, and workshop facilitation uncover real needs.
2
Low-to-high fidelity iterations keep momentum and alignment.
3
UI libraries and motion rules make experiences cohesive.
4
Usability validation and benchmarking inform each release.
A decade of work across agencies, public institutions, and independent collaborations.
Apr 2023 – Present
Leading research and prototyping for mobility journeys, blending physical and digital touchpoints for LATAM programs.
Jun 2022 – Apr 2023
Built motion systems and digital campaign assets for financial services, partnering with marketing teams.
Apr 2021 – Feb 2022
Produced inclusive campaigns and accessible digital materials for national programs.
Jul 2020 – Apr 2021
Edited institutional videos and social content, shaping storytelling for a nationwide audience.
Mar 2019 – Apr 2021
Delivered branding, web design, and motion for NGOs and social initiatives.
Jan 2017 – Jul 2020
Built identities, packaging, and social systems for independent brands.